Your Intimate Care, Elevated.
Award-winning intimate care x sexual wellness innovation designed to elevate women's intimate joy with safe ingredients, effective formulation, eco-friendly packaging and delightful flavors for extra fun!
OUR STORY
When our founder Michelle Yeh turned 50 and hit menopause a few years ago, she was shocked by how much it impacted her quality of life. She was also surprised how few solutions in the market truly met women's intimate needs.
After 30 years in the health and beauty industry, she decided to tackle an under-served category – Intimate Care & Sexual Wellness.
"For decades, most intimate care products were made of harsh chemicals. The vulva has been neglected even though it's the most delicate area of a woman's body.
At the same time, most sexual wellness products prioritized men's pleasure. Women's desires have mostly been an after-thought. This is why I set out to create a brand with women's health and intimate needs as the top priority," says Michelle.
"It's time to close these gaps."
– Michelle Yeh
Founder & CEO, Hygiene Hero
Real Women. Real Results.Real Self Love.
Thousands of women trust Hygiene Hero for intimate care that actually works - here's what they're saying.
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Louise C
I use the Vipstick Serum on a daily basis right after I shower. It keeps my labia moist. I'm still getting used to the warming effect it produces.
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Brittany M
For someone who has dealt with chronic dryness & itching for years. The first time I applied and walked around a storeI was like "OMG!" this is...
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Jessica F
Soothing!! Had a little road burn after my high school honey magically reappeared. Fifty years and hey! The magic never dies. Needed...
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Megan D.
I'm really impressed with the VIPstick Serum! It smells amazing without being too strong, and it feels so smooth and hydrating. I've been...
